Play & Toys

Shop baby and kids toys in Singapore at Baby Central. Discover educational toys, developmental toys and fun play essentials for babies, toddlers and young children.

Play & Toys
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  • 1
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    Noodoll Chicken Ricespud Mini Sitting Plush Toy

    Noodoll Chicken Ricespud Mini Sitting Plush Toy
    $29.90
  • 1
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    Noodoll Blue Bunny Ricespud Mini Sitting Plush Toy

    Noodoll Blue Bunny Ricespud Mini Sitting Plush Toy
    $29.90
  • 1
    Sold out

    Noodoll Grandpa Ricespud Mini Sitting Plush Toy

    Noodoll Grandpa Ricespud Mini Sitting Plush Toy
    $29.90
  • 1
    Sold out

    Noodoll Grandma Ricespud Mini Sitting Plush Toy

    Noodoll Grandma Ricespud Mini Sitting Plush Toy
    $29.90
  • 1
    Sold out

    Noodoll Candy Ricespud Mini Sitting Plush Toy (Limited Edition)

    Noodoll Candy Ricespud Mini Sitting Plush Toy (Limited Edition)
    $29.90
  • 1
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    Snuggle Bunnies Parker The Polar Bear Plush Toy

    Snuggle Bunnies Parker The Polar Bear Plush Toy
    $33.90
  • 1
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    Snuggle Bunnies Rose The Duck Plush Toy

    Snuggle Bunnies Rose The Duck Plush Toy
    $33.90
  • 1
    Sold out

    Snuggle Bunnies Olive The Elephant Plush Toy

    Snuggle Bunnies Olive The Elephant Plush Toy
    $43.90
  • 1
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    Snuggle Bunnies Brooklyn The Beagle Plush Toy

    Snuggle Bunnies Brooklyn The Beagle Plush Toy
    $43.90
  • 1
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    Snuggle Bunnies Coco The Shih Tzu Plush Toy

    Snuggle Bunnies Coco The Shih Tzu Plush Toy
    $43.90
  • 1
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    Snuggle Bunnies Arthur The Bear 30cm

    Snuggle Bunnies Arthur The Bear 30cm
    $43.90
  • Manhattan Toy Lovelies - Latte Bunny Medium
    Bestseller
    80% OFF

    Manhattan Toy Lovelies - Latte Bunny Medium

    Manhattan Toy Lovelies - Latte Bunny Medium
    $8.00 $39.90
  • 1
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    Snuggle Bunnies Frankie the Hugging Bunny

    Snuggle Bunnies Frankie the Hugging Bunny
    $59.90
  • 1
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    Skip Hop Zoo 3-in-1 Ride On Toy - Dog

    Skip Hop Zoo 3-in-1 Ride On Toy - Dog
    $159.00
  • 1
    Sold out

    Doona Liki Trike S3 Series - Slate Grey

    Doona Liki Trike S3 Series - Slate Grey
    $389.00
  • Doona Liki Trike S3 Series - Deep Blue
    Sold out

    Doona Liki Trike S3 Series - Deep Blue

    Doona Liki Trike S3 Series - Deep Blue
    $389.00
  • 1
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    Micro Scooter Mini Microlino

    Micro Scooter Mini Microlino
    $219.00
  • Doona Liki Trike - Midnight
    Sold out

    Doona Liki Trike - Midnight

    Doona Liki Trike - Midnight
    $529.00
  • Tutti Bambini Infinity Playmat Oddity Mono
    Sold out

    Tutti Bambini Infinity Playmat Oddity Mono

    Tutti Bambini Infinity Playmat Oddity Mono
    $199.00
  • Tutti Bambini Infinity Playmat Oddity Blush
    Sold out

    Tutti Bambini Infinity Playmat Oddity Blush

    Tutti Bambini Infinity Playmat Oddity Blush
    $199.00
  • Doona Liki Trike S1 Series
    Sold out

    Doona Liki Trike S1 Series

    Doona Liki Trike S1 Series
    $349.00
  • 3-in-1 Grocery Store, Shop Stall & Study Desk
    45% OFF

    3-in-1 Grocery Store, Shop Stall & Study Desk

    3-in-1 Grocery Store, Shop Stall & Study Desk
    $249.00 $450.00
  • Handcrafted Rattan - Rocking Peacock

    Handcrafted Rattan - Rocking Peacock

    Handcrafted Rattan - Rocking Peacock
    $229.00
  • Charlie Banana Reusable Swim Diaper Snaps - Banana Fiesta
    Bestseller

    Charlie Banana Reusable Swim Diaper Snaps - Banana Fiesta

    Charlie Banana Reusable Swim Diaper Snaps - Banana Fiesta
    $27.90
  • Charlie Banana Reusable Swim Diaper Snaps - Baby Bee

    Charlie Banana Reusable Swim Diaper Snaps - Baby Bee

    Charlie Banana Reusable Swim Diaper Snaps - Baby Bee
    $27.90
  • Charlie Banana Reusable Swim Diaper Snaps - Lou

    Charlie Banana Reusable Swim Diaper Snaps - Lou

    Charlie Banana Reusable Swim Diaper Snaps - Lou
    $27.90

Creative play is an essential part of childhood development, helping children build motor skills, creativity and confidence. At Baby Central, we offer a thoughtfully curated collection of baby toys, toddler toys and educational toys in Singapore designed to support learning through play.

Our range includes sensory toys for infants, activity centres for early development, building toys for problem-solving, and imaginative play sets that inspire creativity. From tummy-time play gyms to wooden toys, ride-on vehicles and art supplies, every toy is chosen with safety, durability and developmental benefits in mind.

Whether you're looking for a first toy for a newborn, engaging toys for toddlers, or fun learning toys for preschoolers, our collection offers something for every stage of childhood.

What toys are best for newborn babies?

Newborn toys that stimulate the senses such as high-contrast toys, rattles and soft sensory toys are ideal.

What toys help toddler development?

Toys like stacking blocks, puzzles and shape sorters support problem-solving, motor skills and creativity.

Are wooden toys safe for babies?

High-quality wooden toys are durable, non-toxic and designed to be safe for young children.